David Neff and Randal Moss cover topics in their book, The Future of Nonprofits: Innovate and Thrive in the Digital Age. David Neff is involved in media strategy consulting, and has co-founded HelpAttack and Lights.Camera.Help. Randal Moss is the Social Media and Digital Marketing Manager at MWV and also consults on digital marketing strategy. They talk about barriers to innovation, address common misconceptions, and describe a case study.