Fundraising on Social Media
Monday, April 24, 2017 2:00 pm
3:00 pm ET
This event is no longer available.
Your nonprofit has worked hard to build up a base of followers on Facebook, Twitter, and elsewhere, but how do you convert these fans into donors? Join us and learn practical tips for improving online engagement, getting followers to take the next step and contribute, and ultimately how to turn your online donors into fundraisers for your cause. As online gifts over $1,000 become increasingly commonplace, make sure to get your piece of the pie. Join former Craigslist Foundation E.D. and Co-Founder of Social Media for Nonprofits Darian Rodriguez Heyman as he presents useful, easy to implement, and effective tips, tools, and best practices. Bring your notepad, as this interactive session will be chock-full of practical, tactical solutions and actionable insights!
- Understand the components of a social media fundraising campaign
- Identify tools to help convert followers to donors
- Learn to improve engagement of online donors
Darian Rodriguez Heyman is an accomplished fundraiser, social entrepreneur, and best-selling author. His work “helping people help” started during his five-year tenure as executive director of Craigslist Foundation, after which he edited the best-selling book, Nonprofit Management 101 (Wiley & Sons). More recently, he authored the best-selling Nonprofit Fundraising 101, the first truly comprehensive yet practical guide to all aspects of fundraising for your cause, and stepped into the executive director role at Numi Foundation, where he oversees their clean water and curriculum development programs. Heyman also co-founded the only global conference series dedicated to social media for social good, Social Media for Nonprofits , as well as Sparrow: Mobile for All. Heyman is an in-demand fundraising consultant and board retreat facilitator, and a frequent keynote speaker at social impact events around the world.