Knowledge Base

What is courtesy advertising?

"Courtesy advertising" refers to a company or corporation "buying" an advertisement in a nonprofit dinner program, event brochure, and the like. The company gains visibility this way while the nonprofit organization may treat the advertisement revenue as a donation.

Topic(s) Corporate Giving Marketing & Communications

Knowledge Base

How can my nonprofit expand its online presence?

Online fundraising goes hand in hand with having a solid overall online communications strategy. Nonprofits and other social organizations seeking increased visibility, stronger networks of support, and greater awareness of their mission can and should devise online engagement strategies designed to yield results.

Topic(s) Marketing & Communications